Advertising campaign, promotional war, and shop upgrade ... ... National Day on the eve of war, appliance stores compete to get into "white hot." Tong Cheng Electric Dongtang "five-star flagship" in the "11" debut Star City, which undoubtedly added to the household appliance market, Changsha, a beautiful landscape.

New configuration: the hardware tree industry benchmarking

Present a single large store price competition appear to focus on a variety of promotional prices Rush. With rapid growth of high consumer demand, price will no longer be the only factor dominating the market, competition is gradually transferred to the store the next image competition.

It is understood that spend millions to complete "five star" transformation Dongtang flagship store, whether it is the overall image from the store or down to the booth design, are the latest international implication of the design elements to highlight each appliance brand patchwork layout, integration of technology, intelligence and style, entirely in accordance with the spending habits of consumers in Hunan, out of a number of backward transform household appliances products, adding more high-tech fashion, health, household electrical appliances. 3C products, color TV refrigerator, washing machine, air conditioner will bring in more intelligent products to meet the growing consumer demand for high consumption. Upgrade the hardware in the stores, the Dongtang flagship will undoubtedly set the industry "stars" benchmark.

Changsha's first "five-star flagship store"?? Tong Cheng Electric Dongtang shop, good service and shopping environment for consumers to fresh

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New experience: five-star hotel service standards

"Service" has been a mess of electrical core competitiveness. Tong Cheng Electric Dongtang flagship store This time upgrade, "five-star service" system into upgrading the focus on the development of Hunan Province to promote the significance of home appliance industry.
Liu, general manager of Tong Cheng Electric
plant introduction, Dongtang flagship store for all operating personnel and service personnel through the process of international hotel services through training and assessment experts in the service of every detail will be to achieve "five-star class hotel "service standards. In addition, the Golden Week, Tong Cheng Electric's flagship store has a specially equipped delivery trucks from the 100, 200 after-sales service team composed of professional services to consumers waiting for, this is the first time in Hunan appliance industry expertise with a single store to send cargo service team. With any appliance store difference is that "five-star flagship store" shopping mode, by the promoters to sell to leisure consumption.

New model: the first new model of consumption

Preparation for the Golden Week 7 days leave, pass-way Electric will invest 200 million substantial resources to marketing. Early in the Day, Tong Cheng Electric introduced the "value of 10 times the size of Redemption" promotion have been so many people s heart. It is understood that on September 24 ~ 29, the consumer to mess with electrical Dongtang "five-star flagship store", just to spend 10 dollars will be awarded 100 yuan Tung Cheng Electric "11" golden weeks "10 times the value vouchers "one, each" value coupons "in the Golden Week purchasing appliances capable of reaching 100 in cash to use.

Merchants Bank jointly launched with the "cash-points arrived," a new model of consumption, a "five-star flagship," one of the highlights. National Day period, holding China Merchants Bank credit card customers to the pass-way electrical Dongtang flagship store, West Side flagship store to buy household appliances, will participate in the process of electrical and strokes through the joint launch of the "touch points are" activities, consumer credit card details points can be used directly as cash.
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